Monday, August 6, 2007

Nice Office Wireless - Keeping your Business Mobile

As most mobile professionals know, a wireless PDA is in integral part in keeping in touch with calendars and tasks. But what if you need to keep up with clients from your PDA.

That's where Nice Office from eAgency comes in. Nice Office is basically a web based customer relationship management (CRM) tool that provides information on sales, contacts, status of work in progress, sales funnels and mail merge and comes in four versions (with descriptions from the Nice Office):

Nice Office Personal - Web based application – FREE
Start making your business…and your life more manageable with the revolutionary, award-winning, mobile productivity tool for the individual.

Nice Office Small Business - Account linking capabilities - $29.95 per month
Grow your small business into big business with the cutting-edge, versatile mobile productivity tool for the small business.

Nice Office Wireless – Web based application that interacts with a mobile wireless device - $19.95/mo/person
Access your critical business data from the office, the comfort of your home or anyplace you want to be...over-the-air synchronization means you're connected and in synch with no cables or cradles!

Nice Office Corporate - A Combination of Nice Office Personal and Business - $49.95 per month
The corporate world just got a whole lot bigger with the mobile productivity tool that enables you to take your office anywhere.

We recently tried the Wireless version with a BlackBerry device.
As far as other possible wireless devices, CTO Karen Jaffe informed us:

"PPC is in advanced beta stage and is available to be downloaded from the niceoffice site. WM5 is due for launch at the end of March and PALM is in alpha stages and continued development is still on the roadmap for eAgency."

The great thing is there's no need for a BlackBerry Enterprise Server or Microsoft Exchange. In fact to use Nice Office Wireless, you only need to install the software on your mobile device. So right out of the box, Nice Office Wireless gives you "push mail" ease without the cost of setting up any servers or hardware.

So what can Nice Office Wireless do for a small business? The best part is the way it allows you to keep up with potential and existing customers. During a recent webinar with eAgency, I was able to play the role of a small business owner. I started by going to my my mock business website and placing an information request for one of my products. Within moments I received an email on my Blackberry that gave me all of the contact information I just entered on the website. At that point I was able to access my Nice Office account from the BlackBerry and sent out a product brochure. There was no fumbling around writing an email or looking up contact information. I could then assign the information to a sales person, filled an order, or other numerous functions from wherever I was. It was really as easy as a few clicks on the BlackBerry scrollwheel.

The best way to think of Nice Office is that the web version acts much like Outlook does on your computer. The key is the web based version stays synced with your wireless device. Because all of your important information like leads, contacts, sales calls and more are synced together, it's a breeze to stay organized and informed.

Nice Office Web Application

Messages on BlackBerry Device

Reports on BlackBerry Device

Some of the feature of Nice Office Wireless include:
  • Auto-journaling feature automatically records contact activity.
  • Remote Access to Forms and Documents
  • Customizable Contacts and Sales Fields
  • Prospect & Opportunity Tracking
  • Schedule Appointments & Import Calendar Data
  • Browse Your Database of Contacts (Import from ACT, Goldmine, etc.)
  • Generate Detailed Reports on Your Business
  • Mail Merge for Creating Mass Mailings
  • Over-the-air synchronization - No Cable or Cradle
On eAgency's website they have a listing of occupations and the suggested users for Nice Office users. For Example:

Real Estate Agent:
  • Web-based real estate leads delivered to virtually any web or wireless device
  • Manage listings through to escrow, closing, and commission
  • Track your prospects and tailor contact data to match your market niche
  • Access MLS data, anywhere, anytime
  • Manage mailing and prospecting programs
  • Record client interactions with automatic journaling
  • Manage your calendar with your office support staff
  • And more!
Overall, I was quite impressed with the power of Nice Office, especially how it adapts to fit the needs of just about any occupation. Probably the most amazing part is how reasonable the monthly costs are. So if you're looking for an inexpensive mobile solution to keep you or your business organized while on the road, be sure to check out Nice Office. If you're not sure if Nice Office is for you, give the free web based account a try and see what you think.

View the Nice Office Website

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